The PGA of America has revealed a strategic partnership contract with Legends to operate as well as raise on-site, online, licensing as well as business merchandising for the PGA Championship, Ryder Cup, KPMG Women’s PGA championship as well as KitchenAid senior PGA Championship.
As part of the transition, the PGA’s merchandising as well as licensing department will ended up being part of the Legends worldwide product group. The PGA’s new e-commerce solution enables fans to shop a larger on the internet product choice than ever before. Additionally, in late 2022, PGA members will be able to use the e-commerce function by producing on the internet stores for their golf facilities as well as pro shops.
“Given Legends’ experience as well as expertise, this partnership is a excellent chance for the PGA of America to advance our merchandising strategy for spectator championships, where there is growing demand,” PGA of America president Jim Richerson said. “Bringing in Legends to handle this broadening area of our association is a rational next Camiseta Crystal Palace FC step in Camiseta Kashiwa Reysol these efforts.”
With this partnership, Legends worldwide product will use its vertical capabilities, extensive data as well as analytics to accelerate the growth of the PGA’s merchandising.
“The PGA of America has an incredible platform of storied spectator championships as well as vast PGA member facilities with passionate followings that will benefit from an elevated product solution,” Legends Co-President as well as chief operating policeman Mike Tomon said. “With PGA’s product team integrating with Legends worldwide Merchandise, together we will provide a seamless omnichannel experience on-site as well Camiseta Cruz Azul as with e-commerce to develop a dynamic product approach for the future.”
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